Women of Softcom

Odulu Amos

How would you describe your work at Softcom?

Working in Softcom for 5 years has been a journey of passion, experience, and growth. I discovered my potential; I saw myself being challenged to accomplish things, set a higher standard, and think differently.


Currently working as a Manager in marketing, I am excited that it is time for us to tell Softcom’s story. I see it as my story too because I see my part in it. I can relate and I fully understand what drives the emergence of our new purpose as a company and that makes my work very exciting.

What does choosing to challenge mean personally for you?

I was born with a curious mind that makes me question everything. I like to connect to a reason or purpose, especially to what is beneficial to myself and others. Therefore, I cannot conform to an ideology or practice that puts a glass ceiling above my growth. Meaning that I can see it but I cannot reach it. How can I conform to that?


As women, we need to be deliberate in holding on to our power of choice – to choose when and what happens in our lives, and I intend to spread this belief to others in ways that I can.


However, the power of choice begins with access. This is what really connects me to our purpose in Softcom, which is delivering “inclusive human growth” to society. I want a future where we can leverage science and technology to provide equitable access in multi-dimensional ways, excluding no one, regardless of gender.

What would access and inclusion look like for you in the Africa Softcom is trying to build?
I believe that only Africans can change Africa. No model, ideology, theory or even perfected strategy from the outside world can lead our growth the way we want to experience it. We need to look inward – our culture, our language, and diversity – the solutions we seek lie within them. We want an Africa where our solutions work because we built it for ourselves to thrive.
How did you get into the tech environment?

I think the tech industry found me. Growing up in the early 2000s, it always amazed me to see how the world kept changing. I was curious about how it all came together and worked and I wanted to be part of it.


When I joined Softcom, I realized that it always begins with a group of people coming together to think, create and build something that would change the world. The ideology that fuels the tech environment is what I connect with the most because it makes one not afraid to dream or think anything is impossible.

What do you do for fun?
There are too many things I like to do for fun, so I would summarize them all as “living”. I am intentional about living and enjoying every moment, no matter what I am doing.
Tell us two truths about yourself and one lie.

– I am obsessed with Beyonce.

– I like sushi.

– I was a rap artist when I was in the university